Instagram & Facebook Marketing
Connect. Educate. Inspire.
Your future clients are scrolling—are you showing up in their feed with purpose-driven content?
Instagram and Facebook are powerful platforms for healthcare and wellness professionals to build trust, share knowledge, and grow a loyal community.
From health tips to service promotions, these channels offer an authentic way to stay top of mind and increase client engagement.
At PeakLadder, we help you leverage social media the right way—balancing professionalism, empathy, and strategy.
Why Instagram & Facebook Matter for Healthcare and Wellness
- High Engagement: Millions of users turn to social media daily for health and wellness inspiration.
- Visual Storytelling: Share your brand’s personality and expertise through photos, videos, Reels, and Stories.
- Community Building: Start meaningful conversations, answer common questions, and position yourself as a trusted guide.
- Lead Generation: With strategic content and ads, turn likes into bookings or consultations.
Our Instagram & Facebook Marketing Services
Social Media Strategy Development: We define your goals, audience personas, tone, and posting plan customized for your practice or wellness business.
Content Creation: We design and schedule informative, engaging, and brand-aligned visuals, videos, carousels, and reels.
Profile Optimization: From your bio and contact buttons to highlights and CTAs—we make sure your presence looks professional and actionable.
Ad Campaign Management: Run targeted ad campaigns to promote services, offers, or awareness—driving more clicks, calls, and conversions.
Community Engagement: We respond to comments, manage DMs, and foster conversations to strengthen your online reputation.
Performance Tracking & Optimization: Monthly reporting on reach, engagement, clicks, and conversions to refine the strategy over time.
Content Themes We Help You Create
- Health awareness posts
- Before & after case studies (compliant & approved)
- Wellness tips and nutrition advice
- Service walkthroughs or FAQs
- Staff introductions and behind-the-scenes stories
- Patient or client testimonials
- Announcements, offers, and events
FAQ's
That’s where your clients are—engaging with health-related content, seeking advice, or looking for service providers near them.
We recommend 3–5 times per week, but the frequency depends on your goals, capacity, and audience behavior.
More visibility, stronger client relationships, and higher inquiry or appointment rates when paired with consistent effort and paid promotions.
Yes, we offer fully managed services including strategy, content, scheduling, and analytics.
We work closely with healthcare professionals and follow content approval workflows to meet compliance standards.
Only with written consent. We help you navigate this with compliant formats and clear guidelines.
Yes, when done strategically—social media builds trust and keeps you visible to potential clients when they’re ready to decide.
Absolutely. We set up and manage paid campaigns to increase reach, generate leads, or promote specific services.
Organic content builds community and trust; ads help you reach new people faster. We recommend using both.
Yes, we also offer coaching and templates if you prefer to manage it yourself with expert guidance.
Marketing & Lead Generation Platforms
Why choose PeakLadder?
Leads Generated
Clients
Client Centric Approach
We're happy to have great client retention by delivering consistent value to turn satisfied clients into lifelong partners
Are you from a nonprofit organization?
Did you know we also have a dedicated resource for nonprofit organizations, PeakLadder uniquely positioned to help tackle the unique challenges. Learn more about how we help charities and nonprofits navigate through digital transformation to help them achieve their mission.