Content Marketing Essentials: 3 Key Focus Areas to Attract and Win New Clients

Digital marketing strategies for intelligent and purposeful content marketing is essential to develop your brand and garner the attention. Your brand can benefit greatly from content marketing by gaining more social media followers, driving social/referral traffic to your website, establishing strategic brand partnerships, improving your website’s organic ranking, obtaining high-authority backlinks to your site, increasing […]

How Cloud Technology is Enhancing the Patient Value Chain

Despite the fact that the healthcare industry has historically been burdened by outdated systems and tech, and siloed communications, the sector is beginning to embrace cloud technology in earnest. The healthcare cloud computing market is predicted to reach $40 Billion by 2026. Recognizing the need for cloud-based computing in healthcare, big players like Microsoft and

3 Ways to Put AI to Work for your Brand Now

Most businesses have AI on their radar as something they know can increase operational efficiency and improve customer satisfaction. However, in the vast ecosystem of AI implementations, it’s not always obvious where to begin to generate the best ROI. What’s more, it’s easy to be seduced by the flashiest and boldest AI initiatives which are

How Technology is Helping Make the Dream of Precision Medicine a Reality

Emerging technologies, and artificial intelligence in particular, are set to bring about a sea-change in the healthcare industry. Emerging trends like telemedicine and AI-assisted patient diagnosis promise to help enable better, and more effective patient care. One of the most exciting of these emerging trends is precision medicine, which in the future could power disease

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