It’s always a good idea to increase your marketing efforts, but there are more aspects to marketing with franchises. Franchisors have to market their business to find prospective franchisees, as well as to consumers. This type of marketing is known as franchise development marketing. In today’s digital world, any marketing of any kind will be […]
Search Engine Optimization (SEO) is often perceived as impossible to understand by novice website owners and creators. While it is true that any website would benefit greatly from experienced, professional SEO services, many people simply cannot afford to keep an SEO on payroll on a consistent, month-to-month basis. For people in this category, all hope
The way we live has changed immeasurably since the beginning of March when COVID-19 began spreading rapidly throughout the United States. Now, in mid-April, most of us are at home, using tools like Zoom, Teams, and Slack to stay in touch with colleagues. Other than groceries and prescriptions we’re buying almost everything online and having
As covid-19 spreads across the globe taking a toll on human life, wreaking havoc on healthcare systems, and throwing financial markets into turmoil, governments and industry are doing everything they can to help slow the spread of the virus and “flatten the curve” of the pandemic. Over the past few weeks, we’ve seen that Artificial
Social media opens up new avenues for small businesses. It does not have a huge staff nor a massive infrastructure. The only thing it can choose to rely on for growth is its online presence. A strong online presence has the potential to catapult, and bring it closer to the top of the ladder. And
