Digital Marketing
Lets build together digital marketing as a primary source to generate leads
Marketing Strategy
Our experience in creating data-driven, journey-based marketing strategies enables us to serve clients effectively across a wide range of industries.
We identify online properties where your target audience frequently visit. To connect with them, build and optimize marketing channels /campaign Vs target products /services to achieve the desired output, importantly with in set marketing budgets.
- Data Gathering + Analysis
- Competitor Research
- Strategy Development
- Channel Planning
- Creative Brief
- Evaluation & Optimization
Search Engine Optimtion
Help your audience discover your business listing, when they are searching on Google. Address them with relevant content through various forms on Search, Social Media, Business Listings and PR.
- Website Analysis
- Keyword Research
- On-page Optimization
- Off-Page Optimization
- Search Rank Optimization
- Actionable Inputs
Measuring Effectiveness
Take time out to review where your marketing tactics are driving results regularly and adapt your campaigns to take advantage of new opportunities.
- Traffic to the site?
- Where did the traffic come from?
- What is the bounce rate?
- What are the exit pages?
- What is the conversion ratio?
- What is the churn rate?
Google Ads
Accelerate your approach to position your business when potential audience are searching online for the products and services offered through Google Ads, YouTube, Facebook & Instagram Ads etc.
- Analyze Business Goals
- Identify Target Audience
- Research Keywords
- Optimize Landing Pages
- Optimize Quality Score & CTR
- Monitor Google Analytics
Transform the way your online properties showcase to connect with your audience.
Social Media Marketing
We make use of social media to continuously stay in touch with you customers and prospective customers, at a minimal cost. Reach wider audience, when your customers interact with you, there is every possibility that their clients and vendors will also be aware.
Communicating, sharing info and responding to customers helps to reinforce their view about your organization as forward thinking and updating along with technology.
Communication on social media helps to build an encouraging and motivational eco system across the organization.
- Research + Social Listening
- Channel Planning
- Content Creation
- Organic Social
- Paid Social
- Measurement + Reporting
Digital PR
No matter what industry you’re in and no matter how small or big your company is, press release can get you coverage in news sites and premium news outlets like New York Times, USA Today and more, through the Associated Press.
- PRs help to position as an Industry expert and gain trust of your customers.
- Huge viewership helps to reach potential customers and also drive referral traffic.
- As a part of off-page SEO, helps to build backlinks to influence search engine rankings.
WordPress Website Design
Our responsive web design makes your website much easier for visitors to read and navigate, resulting an improved user experience and typically a greater time on site, good usability scores lead to repeat visitors and increased conversions.
We highlight call to action features that tell your visitors what you want them to do; whether it is buy an item, subscribe to a newsletter or download an eBook, converting traffic to prospective leads.
- Custom Website Design
- Appointment Management
- Lead Management CRM
- Learning Management
- Real-estate Market Place
- Tour Operator Portal