Google Ads Course Outlay
Pay-per-click (PPC) is an advertising model that lets marketers place ads on an ad platform and pay the host of that platform every time their ad is clicked.
The goal of a PPC ad is to lead the person viewing it to click through to the advertiser’s website or app, where that visitor can complete a valuable action, such as purchasing a product.
Search engines are incredibly popular advertising platforms. They allow you to display ads that are relevant to what users are searching for.
Advertising services like Google Ads and Bing Ads operate with real-time bidding (RTB), where advertising inventory is sold in a private automated auction using real-time data.
- Every time there is an ad spot on a search engine results page (SERP), an instantaneous auction takes place for the keyword.
- A combination of multiple factors, including bid amount and the quality of the ad, decide the winner who will appear in the top spot of the SERP.
Course Highlights
One-On-One Live Classes
Facilitates better communication and doubts clarification in each class.
Case Studies Approach
This approach will help you address practical marketing challenges.
Live Demo
Live Demos will help you acquitted with the features of various marketing platforms.
Opportunities
We are always there to give you a helping hand to secure a job or a project as a freelancer.
Certification
After successful completion of the course with 95% attendance, a certificate will be awarded.
Refund Policy
You can request full Fee refund within 7 days of course commencement. No Questions Asked.
Digital marketing instructor Mr. Mohan started his career as a sales resource and upgraded his skills along with the evolution of various digital marketing channels from 2005-06.
This exposure helps him to explain each topic from a practical aspects of implementation along with a case study of discussing a challenge, an explanation of solution to address the challenge across an industry you are familiar with.
His role as a BOS member, facilitated in building syllabus for BBA degree students with specialization in Digital Marketing.
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