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LinkedIn Ads One-on-One Training

Original price was: $499.Current price is: $199.

Learn to create and optimize LinkedIn Ads to generate quality B2B leads, build brand authority, and drive professional engagement through practical training.

SKU: linkedmktg Category:
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LinkedIn Ads Training Course Outline

This one-on-one course is designed to teach you how to use LinkedIn Ads to reach business decision-makers, professionals, and niche audiences. You’ll dive into ad types, audience targeting, bidding strategies, and campaign optimization—specific to B2B goals like lead generation, event promotion, and brand awareness. With live demos, hands-on campaign building, and a case-based learning approach, this course will help you confidently run high-performing LinkedIn campaigns, whether you’re an agency marketer, freelancer, or business owner.

Unit 1.1: Why LinkedIn for B2B Advertising
Unit 1.2: Ad Types and Campaign Objectives
Unit 1.3: Overview of Campaign Manager

Practical: Set up a LinkedIn Ads account and explore campaign manager

Unit 2.1: Company, Job Title, Industry, and Skill-Based Targeting
Unit 2.2: Matched Audiences and Retargeting
Unit 2.3: Creating Ideal Buyer Profiles for Campaigns

Practical: Build a custom audience based on B2B criteria

Unit 3.1: Sponsored Content, Text Ads, and Message Ads
Unit 3.2: Writing Ad Copy and Designing Visuals for Professionals
Unit 3.3: CTAs and Landing Page Alignment

Practical: Create 2–3 LinkedIn ad variations for a B2B product/service

Unit 4.1: CPC, CPM, and Lead Gen Form Campaigns
Unit 4.2: Budget Planning and Bid Strategy
Unit 4.3: Understanding LinkedIn’s Auction System

Practical: Set budget and bidding strategy for a test campaign

Unit 5.1: Key Metrics to Monitor
Unit 5.2: A/B Testing and Ad Rotation
Unit 5.3: Using LinkedIn Insight Tag for Tracking

Practical: Analyze campaign performance and suggest improvements

  • Choose a B2B service or product to promote via LinkedIn Ads.
  • Define audience segments and campaign goals.
  • Create ad creatives (visuals, headlines, descriptions).
  • Launch a sample campaign with mock or live targeting.
  • Monitor ad performance via Campaign Manager dashboard.
  • Submit performance data with a 3-month LinkedIn Ads growth and retargeting strategy.

Course Highlights

One-On-One Live Classes

Facilitates better communication and doubts clarification in each class.

Case Studies Approach

This approach will help you address practical marketing challenges.

Live Demo

Live Demos will help you acquitted with the features of various marketing platforms.

Opportunities

We are always there to give you a helping hand to secure a job or a project as a freelancer.

Certification

After successful completion of the course with 95% attendance, a certificate will be awarded.

Refund Policy

You can request full Fee refund within 7 days of course commencement. No Questions Asked.

Digital marketing instructor Mr. Mohan started his career as a sales resource and upgraded his skills along with the evolution of various digital marketing channels from 2005-06.

This exposure helps him to explain each topic from a practical aspects of implementation along with a case study of discussing a challenge, an explanation of solution to address the challenge across an industry you are familiar with.

His role as a BOS member, facilitated in building syllabus for BBA degree students with specialization in Digital Marketing.

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LinkedIn Ads One-on-One TrainingLinkedIn Ads One-on-One Training
Original price was: $499.Current price is: $199.
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